New Look press day AW 2010/11

New Look press day is always the highlight of high street press week. Taking place this year in their new headquarters, everything was chic, sparkling and fabulous. Before I forget too, students currently get 20% off instore and online! Click here: 20% Student Discount until May 17th
For next season New Look are going vintage, with key colours being next seasons popular camel colour as well as khaki, red, grey and black. Nordic prints are big news in the ‘Alpine’ collection with plenty of faux fur on jackets and boots (as well as really cute mittens, hats and hand warmers). The 60s and 70s are represented by baroque style detailing on frock coats and dresses (similar to the Dries Van Noten seen at Harvey Nichols press day) and sweet little drawstring bags. Crushed velvet is abundant!
My favourite was the 1920s-esque section, filled with peaches and cream colours, feathers, beading and drop waists. here is my favourite dress: 
Limited Edition £85
Here is a selection of pics from the brilliant day…
Gorgeous dresses
Press showroom
Must-have underwear
Limited edition, Jumper £28, Skirt £60
Idol collection
The Idol collection is doing amazingly well with stars including Beyonce, Lindsay Lohan, Cat Deeley, Black Eyed Peas Fregie and Lourdes being big fans. The customised, rock-vintage feel gives it big wardrobe appeal, and still at New Look prices. 
My favourite Idol dress

Mens Idol range – LOVE it! 

Don’t forget to check out the website – New Look delivered to your door! 

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